Game over greed

The biggest sporting event in the world is happening in our backyard and the vast majority of New Yorkers won’t be able to see it.

The FIFA World Cup is coming to New York City next year. It’s an incredible opportunity for economic growth and community spirit in our city — but only if working class New Yorkers can actually attend the matches.

This year, for the first time, FIFA is using dynamic pricing for ticket sales. They can raise prices, in real time, depending on how much profit they think they can make off of us. Those tickets can then be resold on an official FIFA platform with NO price cap—yet another method of gatekeeping the game. And to make matters worse, unlike for the past three World Cups, there are no seats set aside for residents.